Last week we shared exciting news with you about our corporate partnership program, which pairs businesses with schools to implement the 21 Day Kindness Challenge. Since then we’ve had a few questions from Kindness Coaches on how to reach out to their local businesses for smaller sponsorships and financial help in order to bring the 21 Day Kindness Challenge to their schools. Even though our program is extremely cost effective - the 21 Day Kindness Challenge costs about $1/student - we understand that budgets are very limited and in many cases already set for the school year. Some schools want to bring the program this spring and don’t want to wait until new budgets are passed to do so.
We have found that local businesses, small organizations (such as Lions clubs, Elks Clubs, Rotary Groups, Chamber of Commerces, etc.) and even parents and/or parent groups like your PTA are extremely interested in helping to pay for the 21 Day Kindness Challenge. It isn’t a difficult “ask” from them, but it is helpful to have tools in place to help! Remember, we are always here to help you brainstorm ideas, provide templates, and we can customize an estimate just for your school. Our goal is to spread kindness by bringing the Kindness Challenge to every school that wants to participate!
We have written this letter for our interested Kindness Coaches. We are pleased to share it with you as well! All you need to do is replace the information in ALL CAPS with your personal information. Everything else is ready to go for you! We recommend printing this on your school letterhead or including your school logo whenever possible.
Dear LOCAL FUNDER (this can be a local organization, business, parent group, etc):
OUR SCHOOL wants to participate in the 21 Day Kindness Challenge, a program that empowers students to change their world through kindness. The 21 Day Kindness Challenge encourages everyone on our campus to do 5 acts of kindness every day for 21 school days. The effect is contagious! Studies have shown that teaching kindness at school makes a difference for everyone with the following benefits:
We are writing to request your help in bringing the 21 Day Kindness Challenge to OUR SCHOOL. Although the program is very cost-efficient - it only costs about $1/student - we are seeking local support and funding. We respectfully ask for ($amount needed) from LOCAL FUNDER. The 21 Day Kindness Challenge provides all of the materials, curriculum, training and support that we need to run the program - all we need to do is see how many acts of kindness we can do in 21 days. We are up for the Challenge!
We would be happy to recognize your support by writing press releases to our local media, and listing your name on our school website. The 21 Day Kindness Challenge organization will also be happy to list you among their amazing Kindness Champions on their website. Most importantly, you will know that you are building a better community for all of us by creating a positive climate on our school campus. You can find out more information about the 21 Day Kindness Challenge programs at 21daykindnesschallenge.org.
Thank you in advance for your support. I look forward to hearing back from you! I can be reached at YOUR EMAIL HERE or by phone PHONE NUMBER.
We have been asking students and teachers who have participated in the 21 Day Kindness Challenge, what kindness means to them. Their answers are heartwarming, and a wonderful reminder of how teaching kindness really can change our world. Read on, and be inspired! #bringkindnesstoyourcampus
“It’s the most important part of being human. It makes people feel good" - Nate, 8th grade
"People being nice and helping others" - Riley, 6th grade
"Accepting people and caring for them no matter your differences" - Charlie, Kindness Coach
"Being nice and loving people" - Claire, Pre-K
"Being nice" - Mary, 2nd grade
"My Mom" - Simon, 8th grade
“Kindness means going out of your way to make others feel good, to do more for others than others do for you, and to make someone smile” - Trenten, 8th grade
"Doing kind things for one another" - Jackson, 5th grade
"It means being nice and respectful” - Nathan 3rd Grade
"Kindness means caring for other people, animals and the environment. It means considering how our actions and words affect others and being thoughtful and sensitive to their needs" - Rachel, High School Counselor
“Compassion and inclusion” - Chloe, 6th grade
“Generosity and inclusion” - Bret, 8th grade
"Kindness means safety and happiness" - Ellie, 5th grade
"It means respecting others" - Luke, 3rd grade
“Listening and being nice” - Clark, Pre-K
"Kindness is truly caring about someone's or something's well being" - Rosie, Special Ed Teacher
"Kindness should be our lives" - Siena, 4th grade
We want to know what kindness means to you. The 21st person to respond will receive a special kindness treat from us. Please reply below or send us an email.
In celebration of Giving Tuesday, the global day dedicated to giving back and creating positive change in the world, the 21 Day Kindness Challenge team reminds you that there are many ways to give. We encourage you to perform 5 acts of kindness today.
Here are 11 ideas to get you started:
Share your #givingtuesday acts of kindness on our Facebook page or on Twitter.
Kindness really does make a difference in our world. The 21 Day Kindness Challenge team is proud of this teen who is reaching out and doing what he can to spread kindness in his community. With a simple yet very helpful act of kindness, this teen made a difference for his neighbor. Thank you, Brett, for reminding us how easy it is to be kind!
We encourage you to share Brett's story with your students, and see what kind acts you can inspire in them!
Do you want to give ideas to your students on how to spread kindness in their neighborhoods, too?
Here are 5 easy ways to say thank you or just let people know that you care.
Do you have some other ways that you or your students spread kindness in your community? We want to hear from you! Share them with us by commenting on this blog post or by sharing on our social media channels Facebook and Twitter.
Rewards for your campus...
Participating in the 21 Day Kindness Challenge, your school...
Bringing Kindness to Your Campus is as Easy as 1, 2, 3
Caryn Lane is an amazing Kindness Crusader. She was one of the very first kindness coaches to join the 21 Day Kindness Challenge pilot program, and she has been passionate about making a change for her students over the years. Every year that Valencia has held a 21 Day Kindness Challenge at Valencia, the number of acts of kindness performed by the school's students, teachers, administration and staff has increased dramatically and the impact has been tremendous. Following her extremely successful 21 Day Kindness Challenge in the early part of 2016, Caryn submitted the following article about her experience to a local newspaper. She received front page coverage! We are pleased to share her story with you. We hope it will inspire you to bring kindness to your school!
Kindness Challenge at Valencia
by Caryn Lane
The Valencia School Community kicked off the second half of the school year with a 21-Day Kindness Challenge that ran from Tuesday, January 12 through Tuesday, February 16.
This is the third year that the school has taken part in the challenge, started by Aptos/Rio Del Mar parent, Justina Bryant.Author Roald Dahl said, “I think probably kindness is my number one attribute in a human being. I’ll put it before any of the things like courage or bravery or generosity or anything else.”
The Valencia staff and parents agree, and were excited to bring the 21-Day Kindness Challenge program to the students again this year. The children were equally fired up about trying to make their school a kinder place to be.
This year’s Kindness Coach, Caryn Lane (a parent and teacher at the school) and Valencia School Girl Scout Troop 10056 helped to organize the Kindness Challenge materials and get them out to the teachers and classrooms. Girls from the troop also helped with the 21-Day Kindness Challenge Kick-Off Assembly on Wednesday, January 13, where they explained how the challenge works and modeled different ways that students could show kindness to others. They encouraged the students to “throw kindness around like confetti” throughout the 21 days of the challenge.Students helped to spread the kindness message during the 21 designated school days by making inspirational posters to hang around the school, and recording acts of kindness on strips to be linked together to form class kindness chains. Sixth grade student leaders also used the school’s loudspeaker system to share reported acts of kindness during the morning announcement period. Teachers showed daily video clips to inspire and motivate the students to notice the goodness going on around them. The “Kindness Boomerang” and Kid President’s “20 Things We Should Say More Often” were two of the favorites.
Valencia families were encouraged to keep the Kindness Challenge going on the home front to support what was happening at school. A sheet with home extension weekly kindness project ideas (included in the program materials) was provided to each family to foster more kindness in students’ lives outside of school.
Sixth grade student leaders worked with the Kindness Coach to lead the Kindness Challenge Celebration Assembly. Students, staff, and parents gathered in front of the school mural to celebrate the end of the challenge on Wednesday, February 17. Every class brought their kindness chain to the assembly to be linked together into one GIANT school kindness chain. As each class sat with their kindness chain across their laps, the student leaders reminded the students of the importance of keeping the kindness going on campus and at home through the rest of the year and beyond. Students were excited to see all of the chains of kindness around them and celebrated everyone’s efforts with a special Valencia School clap for all of their schoolmates.
Once all of the chains were linked together, the school kindness chain measured 540 feet and encompassed 4,320 acts of kindness. One of the favorite quotes posted around school during the challenge was, “The world is full of KIND people. If you can’t find one, BE one.” The students of Valencia School certainly took that to heart.
Way to go Seastars!
And way to go Mrs. Lane! The 21 Day Kindness Challenge applauds you for your commitment to your students and school. Thank you for all of your efforts. Congratulations on your new position as Principal. The Valencia Seastar Family is indeed lucky to have you.
If you would like more information about how to bring the 21 Day Kindness Challenge to your school, please join us for our LIVE Q&A session. We meet the second Tuesday of every month from 9:00 to 9:30 a.m. PST. The 21 Day Kindness Challenge team is available to answer all your questions and help get you started on making a change on your school culture! More information is also available on our website or by watching our Webinar. In just 24 minutes, we explain all about the 21 Day Kindness Challenge.
Are you thinking about bringing the 21 Day Kindness Challenge to your school, but concerned that it might take too much time or effort? The 21 Day Kindness Challenge is easy to run and effective.
Easy Implementation & Continuous Support
The Kindness Challenge is simple to plan, easy to run, and makes a huge impact! Visit our website to see how you can make an impact at your school. We have something for everyone! We offer age appropriate programs for every educational level: elementary, middle, and high school programs, as well as our cost-effective classroom program.
Be the Change: Bring Kindness to Your Campus!
The 21 Day Kindness Challenge is making a difference! So far, the challenge has resulted in more than 180,000 acts of kindness. We have had more than 27 schools participate. We survey our schools before and after each 21 Day Kindness Challenge. Students, teachers, administrators, and parents agree the 21 Day Kindness Challenge is making an incredible difference for their schools.
The 21 Day Kindness Challenge encourages students, teachers and staff members to perform five acts of kindness every day for 21 school days. The 21 Day Kindness Challenge is a proactive response to bullying that emphasizes positive interactions occurring on campus. As a result, attention is taken away from bullying behaviors and negative interactions.
Studies have proven that teaching kindness in schools is critical to the emotional, physical and mental well-being for children. Teaching kindness in schools has been reported to have the following benefits:
"Kindness changes the brain by the experience of kindness. Children and adolescents do not learn kindness by only thinking about it and talking about it. Kindness is best learned by feeling it so that they can reproduce it. - Patty O’Grady, Ph.D.
Source: Patty O’Grady, Ph.D., an expert in neuroscience, emotional learning, and positive psychology
To see how the 21 Day Kindness Challenge can make an impact at your school, view our store.
Don’t just teach kids to count. Teach them what counts most!* Classrooms around the country now have the opportunity to do just that.
In response to requests from teachers and administrators to meet a “kindness gap," the 21 Day Kindness Challenge has launched its newest program, the 21 Day Kindness Challenge: Classroom Edition. The organization’s new classroom kindness program provides teachers with 21 days of lessons, projects, activities and team meetings that teach kindness, compassion, appreciation and caring.
“Teachers asked for it, and we listened!” says Justina Bryant, founder and president of the 21 Day Kindness Challenge. “Teachers were asking for help to change the culture of their classroom.” Our 21 Day Kindness Challenge: Classroom Edition provides them with all the materials and tools they need to create a kinder, more inclusive, classroom environment.”
Studies have shown that students and teachers reap the benefits of teaching kindness in the classroom.
Teaching kindness has the following results:
The 21 Day Kindness Challenge: Classroom Edition is perfect for K-6 classroom teachers, youth groups, preschools, home-schools, or any small group-based learning environment. This program is a comprehensive, four week program that includes step-by-step weekly theme-based activities to emphasize kindness, caring, appreciation and gratitude. Students and teachers will develop the habit of being kind. The program also dovetails with many of the standards set by Common Core curriculum.
“I’m very excited to launch the 21 Day Kindness Challenge: Classroom Edition. I know our children can change the world, we just need to show them how to be kind, effective and proactive leaders,” said 21 Day Kindness Challenge Founder, Justina Bryant.
In the words of Margaret Mead, “Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”
*Quote by Karen Salmansohn. www.notsalmon.com
Our 21 Day Kindness Challenge: Classroom Edition is now available!
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Note From the Founder
Hello. I am the founder of the 21 Day Kindness Challenge Program.